Most business leaders recognize the value of innovation, however according to the The Harvard Business Review, ninety percent of all company innovation projects die after their ninetieth day of life.
What was once a simple concept of implementing ideas has become a complex innovation process of new definitions, models, and tools. In order to increase the chances of success, we need to simplify innovation by demystifying the process and by evaluating and managing risk. One way to manage risk is to elicit professional advice from that of industry professionals and consultants.
THRIVE is pleased to announce its involvement in the launch of 3 new innovation workshops to be run in partnership with Duke Innovation & Entrepreneurship.
These three intensive workshops incorporate short instructional lectures, demonstrations and guided, hands-on building to help you tackle your innovation challenges. We take a human-centered approach that bases the decision-making process on insights, mitigating the risk of bringing new innovations to market. Unlike other Executive Education programs that use the case study method, these workshops will allow you to create new solutions that fit into your existing ecosystem. Depending on your innovation needs we are offering the following workshops:
Customer Co-Creation
How can you reduce innovation risk and increase customer adoption?
How can you build a culture of customer-centric innovation?
The Customer Co-Creation Immersion workshop uses a hands-on, immersive approach to tackle one of your current innovation challenges. You’ll use a flexible innovation framework to navigate your team and executive management through the processes of uncovering customer insights, generating multiple solutions, building prototypes, and crafting compelling value propositions.
Tuition: $10,000 USD (Per Person). Program tuition includes course materials, skilled artisan prototyping and prototype feedback, breakfast and lunch each day. Lodging and travel not included.
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Iterative Prototyping Workshop
How can you transform your rough ideas into a working prototype for feedback? How can you translate interesting ideas from the field into scalable innovations?
The Iterative Prototyping Workshop utilizes a hands on, immersive approach to build tangible prototypes of your ideas. You’ll work with experienced architects, designers and other innovation artisans to iteratively build prototypes to learn not what is right about your prototype, but what is wrong with it. This will help you overcome objections and accelerate adoption.
Tuition: $10,000 USD (Per Person). Program tuition includes course materials, skilled artisan prototyping and prototype feedback, breakfast and lunch each day. Lodging and travel not included.
Build An Innovation Pipeline in 90 Days
How can you transform fuzzy ideas into tangible reality in 90 days?
How do you co-create with stakeholders up and down the value chain?
The IN-90 Workshop will guide you step-by-step over 90 days to determine what customers desire, what is feasible to build, and what is viable for your organization to execute. You will use a proven approach to build an innovation pipeline that sets you on a new path to organic growth and meaningful relationships with your strategic target.
– Part 1: What’s Desirable? — Available Upon Request
– Part 2: What’s Feasible? — Available Upon Request
– Part 3: What’s Viable? — Available Upon Request
Tuition: $23,000 USD (Per Person). Program tuition includes course materials, skilled artisan prototyping and prototype feedback, breakfast and lunch each day. Lodging and travel not included.
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More About Duke Innovation & Entrepreneurship
The Duke Innovation and Entrepreneurship Initiative aims to put ideas into action. We leverage the innovations that grow here at the university level to make tangible, perceptible change through entrepreneurship. Duke I&E does not displace the university’s time-tested mission of teaching and the creation of knowledge, but rather expands that mission to include the conversion of knowledge into real things and real actions to make a real difference in real people’s lives.
